Hello, and welcome (back) to Fan Insights We’re in the middle of some pretty big changes to Fan Insights. Our biggest project, the Fan Engagement Index (new edition out in April), will soon have a new home, along with all the best Fan Engagement research and insights, including a new case study series. …
Read moreWhat Socios & West Ham United really tells us about Fan Engagement in England
We wrote this piece about the Socios tie-up with West Ham United exactly a year ago today. We think it merits a rerun, after the ending of that tie-up today. West Ham United fans are celebrating, and we think it’s the right move for the club to have made. The recent, very angry…
Read more