Kev been passionate about football since he was a kid, and fortunate enough to be part of the story of Wimbledon as both a fan in its most famous playing era, and then as an activist working to save and then reform the club in 2001/2002 as AFC Wimbledon. He spent eleven-years at Supporters Direct, with his final role as Head of Policy and PR, and has been a Fan Engagement consultant since 2015.
He has extensive experience in strategic communications, campaign strategy, public affairs, publicity and social media strategy.
He challenges the idea that Fan Engagement is about technological solutions and sales & marketing patter, and is passionate about helping clubs to adopt an approach where the quality of the relationship and how they conduct it is what matters first.
He has a postgraduate diploma in Public Relations, specialising in the relationships between football fans and their clubs in England, and his work has been recognised with his fellowship with the Royal Society for the Arts (RSA). He is also a member of the Chartered Institute for Public Relations (CIPR).
He is an associate at ECF, a specialist communication and engagement consultancy, and also lectures and speaks in Higher Education on Public Relations.
"It's very difficult to find anyone in the industry with Kev's insight into and knowledge of clubs and their relationship with their fans. As anyone who has attempted to navigate the complexities of the club/fan relationship knows, you need a steady hand at the wheel and Kev has the substance and experience to guide you. Any club out there that wants to establish and maintain productive relationships with their fanbase should give him a call."
Mark Bradley, the Fan Experience Company